You may not have seen us around in a while. Between a global pandemic, a new baby, and a full client roster, we’ve been a little quiet on the social front.
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The digital marketing industry right now is filled with information on the shift in how consumers are shopping as we continue to move through the pandemic
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Google is constantly making changes to its search engine algorithms, and figuring out how to navigate those changes is what keeps those in the SEO field constantly on their toes.
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With its recent January 2020 Core Update, Google caused some shifts in the search world. While most of these changes affect larger brands and websites with larger traffic, it does have a trickle down effect to smaller businesses as well.
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With the new year right around the corner, us entrepreneurs start turning our attention to new goals and more growth, and the tools we need to get there
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Today we wanted to dive into 5 of the most important things to keep in mind when writing blogs to ensure that you're appealing to both the automated search bots AND the human beings who have the potential to become your clients or customers.
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Here’s the deal though - While it may seem easier to push it off to the new year, a successful marketing strategy doesn’t happen overnight.
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Depending on who you follow, you may hear conflicting opinions on the importance of social media backlinks and how it plays into SEO. Some marketers believe it has no impact, and other’s believe it is imperative to an SEO strategy. So, where do I stand in all of this? I’d say, decidedly in the middle. Let me explain.
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